As the year begins we start to plan. On my desk when I arrived back at work was a brochure. A brochure for the Strategic Account Management Association (SAMA) conferences.
Here are some compelling comments in the brochure about Strategic Account Management:
‘Our Strategic Account Management approach is working’ is considered the number one contributor to growth versus other factors.
Almost 70% of respondents in the 2014 Trends & Practices Report said that customer relationships have been repaired or saved through Strategic Account Management within the last two years.
More than 6 in ten respondents (62%) indicate higher growth for Strategic Accounts.
SAM is helping some of the best performers in markets deliver faster growth and higher profits. At the same time SAM is building stronger strategic relationships which uncovers more sales opportunities and makes their competitive position even stronger.
In competitive markets, Strategic Account Management can transform your business and help you grow your business faster. As well as these benefits Strategic Account Management can help break down silos between departments.
Is it time for you to take the next step in your Strategic Account Management? Why not plan to be in Amsterdam or Chicago this year? Or just give us a call on +61 2 9450 1040 or have a look at this workshop.