Posts tagged Return on Investment

What value does your product or service create for your customers? By value, we mean financial value. So, what financial value does your product create for your customers? Sometimes, when we ask our clients what financial value they create for their customers, clients get frustrated.

Account Management, Gary Peacock, SAMGary Peacock24 September 2019Value, Financial Value, customer experience, ROI, Return on Investment, Account Management, AM, Key Account Management, KAM, Strategic Account Management, SAM, Competitive EdgeComment

Senior Executives and Key Account Teams need to be smarter.

As customers are becoming more sophisticated in their buying strategies, so sales and key account management teams need to be ...

Gary Peacock, SAMGary Peacock24 July 2014Senior Executives, Key Accounts, Strategic Accounts, Strategic Asset, Strategic Risk, Growth, Profit, Return on Investment, Customers, Value, Loyalty, Barriers to competitionComment