What can Trump and Brexit teach us about persuasion (Part 1)

What can Trump and Brexit teach us about persuasion (Part 1)

As the world reels at the second big shock in 2016, Donald Trump elected as President of the USA, after the UK voted for Brexit. What can we learn about persuasion? So many polls, so many authorities got both events wrong.

We might be tempted to believe as Richard Thaler, Professor of Behavioural Science & Economics said after Trump won, ”This is …a defeat for science and expertise.” No, this is not a defeat for logic. Logic could never win; this is a win for emotion.

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Brexit Negotiations: How to make the impossible deal (part 3)

Brexit Negotiations: How to make the impossible deal (part 3)

In the first blog of this series, we reviewed how to get a deal for Brexit and understood that the top eight countries by population are critical: Germany, France, Italy, Spain, Poland, Romania, Netherlands and Belgium. First to prevent a blocking coalition and second to create a winning coalition of countries. In the second blog, we explained how to prepare for these complex negotiations. In this third blog, we will examine roles when negotiating as a team. Then we will look at how to negotiate in multi-party negotiations.

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Brexit Negotiations: How to make the impossible deal (part 2)

Brexit Negotiations: How to make the impossible deal (part 2)

In the previous blog, we completed the vital step of understanding the process of decision-making. Now we will examine how to prepare for these complex negotiations.

Given the number of countries, it is likely that coalitions of countries will form. Dealing with coalitions requires special skills. But according to Peter Block, one of the most important skills is to say no when you mean no. In other words, a vital part of preparation is to identify what you will not do.

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Brexit Negotiations: How to make the impossible deal (part 1)

Brexit Negotiations: How to make the impossible deal (part 1)

In a previous blog, we explained some of the reasons the Brexit negotiations are so difficult.

Imagine for a moment, that you have been given the job of leading the negotiations. How would you prepare? Let's start at the end. Assuming we have a deal, who has to approve it?

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Brexit Negotiations: Mission Impossible?

Brexit Negotiations: Mission Impossible?

So, the UK has voted for Brexit. What's next? Negotiating the exit. What does this involve? Part of this is Article 50, where the UK has to give notice it's leaving. There's good news and bad news about Article 50. The good news is it's only 300 words and the bad news is it's only 300 words. Why both good news and bad news?

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