Analysts feel pain while trying to convince senior audiences with data. There is a great article that states the solution when persuading executives with data is to frame your message using one or more of the following four topics:
Over the last couple of years, we have seen several organisations that are too good to change. But, how can organisations possibly be too good to change?
The answer is simple: they can deliver better profits this year doing almost exactly what they have always done.
Before you get too confident consider that a company's fall from grace can frequently be traced back to its time of greatest achievement!
Read MoreYou are different, there's nobody just like you. So, how can we be persuaded in predictable ways? Well, there's a one word answer: process. We can all be persuaded in predictable ways by using a process. This process needs to be based on understanding the psychology of persuasion.
Read MoreWe are all busy, too short of time with our too long to-do lists.
When I suggest spend some time preparing to persuade, some people roll their eyes. They have too little time without taking more time to persuade. So, they will do nothing or ....
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